Length 2h 31m MP4
Leverage all of the features available in Bing Ads, the popular ads program from Microsoft, to run stellar marketing campaigns with one of the world’s leading ad networks. This comprehensive course begins with an overview of the Bing landscape, and then guides you through creating an account, setting bids, writing effective ads, and selecting keywords. Familiarize yourself with important Bing Ads policies in order to save time and make sure your campaigns are approved quickly. Learn about ad extensions, targeting, and setting up Universal Event Tracking, as well as how to use available tools—for example, the Bing Ads Intelligence tool—to successfully carry out campaign optimization.
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